Verizon Business has taken a significant step forward in addressing the challenges faced by broadcasters. At the 2025 National Association of Broadcasters (NAB) Show, the company is showcasing a groundbreaking mobile Private 5G Network, designed to revolutionize the way broadcasters produce live content. This innovative solution is built on NVIDIA accelerated computing and includes advanced technologies such as NVIDIA AI Enterprise and NVIDIA Holoscan for Media.
βA broadcaster’s job isn’t easy β especially from a technical perspective. They have to juggle dozens of camera feeds during live events, deal with location-specific connectivity issues, and still manage to capture every key moment without missing a beat,β said Daniel Lawson, SVP, Global Solutions, Verizon Business. βOur new technology is designed to help address these challenges, and we’re excited to show it off at the NAB show.β
The portable Private 5G Network framework is designed to be highly flexible and can be deployed across different frequency bands, including C-band, CBRS, and mmWave.
- One of the key benefits of this technology is its ability to prioritize video feeds using AI-powered smart prioritization.
- Another advantage is its ability to provide real-time analytics and insights, helping broadcasters to make data-driven decisions.
- Additionally, the framework can be integrated with various media platforms, such as Haivision and FanDuel TV, to provide a seamless user experience.
| Feature | Description |
|---|---|
| Smart Video Prioritization | AI-powered technology that prioritizes video feeds in real-time. |
| Real-time Analytics and Insights | Provides broadcasters with data-driven decisions and insights. |
| Integration with Media Platforms | Can be integrated with various media platforms, such as Haivision and FanDuel TV. |
Verizon Business is partnering with Ericsson on this project, and the partnership aims to provide broadcasters with a more efficient, cost-effective broadcast workflow.
- Improved video quality and reduced latency
- Increased efficiency and cost savings
- Enhanced collaboration and communication between teams
In an interview, Daniel Lawson highlighted the potential of this new technology to revolutionize the broadcast industry. βThis new technology will allow directors to focus on the compelling content and achieve a more dynamic and engaging production, even if it’s live. The framework can be deployed in a variety of settings, from small events to large-scale productions, and it’s an exciting time for broadcasters.β
The Verizon Business booth at the NAB show is Booth #W2530, where attendees can learn more about the latest trends in live media, AI, and automation. The company is also hosting a series of sessions and discussions throughout the day, which will delve into the latest advancements in these fields. Key Takeaways:
* The mobile Private 5G Network is a groundbreaking solution designed to address the challenges faced by broadcasters. * The technology is built on NVIDIA accelerated computing and includes advanced features such as smart video prioritization and real-time analytics. * The framework can be deployed across different frequency bands, including C-band, CBRS, and mmWave. * The partnership with Ericsson aims to provide broadcasters with a more efficient, cost-effective broadcast workflow. Overall, Verizon Business’s new mobile Private 5G Network is an exciting development that has the potential to revolutionize the broadcast industry. With its advanced features and flexible deployment options, this technology is poised to make a significant impact on the way broadcasters produce live content.
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