As companies across various industries turn to Artificial Intelligence (AI) and automation to enhance their customer experience, mid-sized and scaling businesses often find themselves investing in cutting-edge technology only to abandon it due to a lack of expertise in implementation. This is where Zahoree, a global customer support outsourcing (CX) solutions company, steps in to bridge the gap between AI-powered efficiency and human-driven customer engagement.
The Evolution of Zahoree
Initiated in Mexico in 2000, Zahoree has undergone multiple technological transformations, starting as an IT support and web development firm. By 2012, the company had incorporated in the U.S., expanding its capabilities into data analytics, predictive insights, and customer support.
- Original Name: Infolink-exp
- Rebranded as Zahoree in 2023 to reflect its growing emphasis on transformational customer experience (TCX)
- Founded in Mexico in 2000
- Incorporated in the U.S. in 2012
- Originally known as Infolink-exp, Zahoree rebranded to reflect its growth into customer support and analytics
“Over the years, we’ve built thousands of websites, supported countless end-users, and developed a deep understanding of what it truly takes to provide seamless customer support,”
“We don’t just implement AI; we integrate it with human expertise to create a balanced, high-impact solution.”
“We don’t just implement AI; we integrate it with human expertise to create a balanced, high-impact solution,”
Zahoree specializes in supporting mid-sized and scaling businesses in the technology and tech-enabled space, such as e-commerce, health tech, fintech, and IoT companies.
“Many of these businesses, particularly those in scaling mode, cannot afford the inefficiencies that come with poor customer support,”
González illustrates this with an example: “When you buy a smart security camera, you’re not just purchasing a product, you’re learning how to install and integrate it with your smart home. You’re becoming more tech-savvy. Our role in customer support isn’t just answering questions; it’s guiding users through this transformation.”
| Product | Description |
|---|---|
| Zahoree Virtual TeamsTM | Agent training and assistance |
| ZWingmanTM AI Co-pilot | Delivery of CX insights to leadership |
One of Zahoree’s key differentiators is that it builds its own technology rather than merely licensing third-party tools.
“AI is powerful, but you can’t just leave it to its own devices,”
“If not properly managed, AI can generate misleading information or fail to resolve critical issues. That’s why we take this hybrid approach.”
“AI is powerful, but you can’t just leave it to its own devices,”
This synergy is particularly crucial for companies offering complex products that require customer education. Whether it’s a medical device, an SaaS platform, or a smart home appliance, Zahoree ensures that customers are not just getting support but are becoming more confident and engaged users.
Global Reach and Local Expertise
Despite being a mid-sized business, Zahoree has established a global presence, with operations in Mexico and Spain and a growing footprint in Egypt and the Philippines.
This international reach allows the company to provide multilingual, culturally nuanced support while offering nearshore advantages for U.S. and Canadian clients.
“Language automation is advancing, but at the end of the day, you still need human support for complex issues,”
González notes: “That’s why we have a diverse, global team that understands different markets and customer needs.”
A Future of Coexistence
As businesses continue exploring AI, González envisions a future where AI and human expertise coexist in a symbiotic relationship.
“We deliver co-pilot solutions, where our AI assistants enhance human agents’ capabilities rather than replace them,”
“Customer experience translates to trust, and businesses trust us to care for their customers. That’s a responsibility we take seriously for us as well as our client partners. At the end of the day, that is the reason companies engage with us.”
González concludes: “At Zahoree, we deliver co-pilot solutions, where our AI assistants enhance human agents’ capabilities rather than replace them.”
“Customer experience translates to trust, and businesses trust us to care for their customers.
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